
Let’s Start Journey with Canopy Media
Build visibility. Strengthen your reputation. Stay top-of-mind where decisions begin.
In today’s fast-moving, mobile-first world, social media is more than likes and follows — it’s where awareness starts, trust builds, and referrals convert. We help contractors, suppliers, and trade-based businesses stay visible, consistent, and relevant across the platforms that matter most.
From Facebook and Instagram to LinkedIn and Google Business Posts, our social media services keep your business in front of the right audience — whether you’re booking service calls, launching new products, or building industry partnerships.
Strategic Social Media for the Built Environment
Your clients don’t always call on the first click — but they remember who shows up.
We build platform-specific content and campaigns designed to:

Showcase your work and capabilities
Highlight your best projects with professional presentation.

Highlight your product expertise
Position your team as knowledgeable industry experts.

Promote service offerings and seasonal campaigns
Drive awareness for timely promotions and services.

Re-engage past site visitors through retargeting
Stay visible to prospects who’ve shown interest but haven’t converted.

Position your brand as the trusted local or trade expert
Build authority through consistent, valuable content.
Whether you’re targeting homeowners, facility managers, contractors, or designers, we help you lead with value and stay top-of-mind until they’re ready to act.
What’s Included in Our Social Media Services
We offer full-service management for both organic content and paid advertising — aligned to your growth goals and brand voice.
Organic Social Media
Monthly content calendar creation
Branded graphics, visuals, and post design
Project highlights and before/after galleries
Seasonal promotions and service spotlights
Google Business Profile posting
Community engagement (optional)
Paid Social Campaigns
Facebook and Instagram lead generation ads
Retargeting campaigns for site visitors and CRM lists
LinkedIn campaigns for B2B product suppliers
A/B creative testing and ongoing performance optimization
Budget allocation and audience strategy

Trusted by Trades. Designed for ROI.
We specialize in industries where trust, reputation, and local visibility drive growth:

Home Services
Roofing, plumbing, HVAC, painting, and flooring companies

Showrooms & Fabricators
Countertops, tile, cabinetry, lighting specialists

Multi-Location Brands
Service brands with multiple locations or territories

Manufacturers
Building product manufacturers and distributors

Design-Build Firms
Construction and design professionals
Whether you need to stay top-of-mind in your city or get your product in front of commercial buyers nationwide, our team helps you do it — efficiently, and with purpose.
Social That Supports Every Channel
Smart businesses know social media doesn’t work in isolation. That’s why our strategies complement and enhance everything else you’re doing.
What You’re Doing | How Social Media Supports It |
---|---|
Running PPC ads | Retarget clickers with branded content |
Building organic SEO | Drive traffic to new blog posts and pages |
Launching new locations | Announce your growth with city-specific content |
Improving lead quality | Educate and qualify buyers before they call |
Promoting seasonal offers | Deliver limited-time campaigns to warm audiences |
What Working With Us Looks Like
Discovery & Strategy
We align on platforms, tone, and business goals. Whether you want brand awareness, lead gen, or both, we build around your targets.
Content Calendar & Creative
We design, write, and deliver each post — branded, optimized, and aligned to your messaging. You can review and approve or let us run it all.
Publishing & Monitoring
Posts go live on a consistent schedule, backed by data on best times and engagement trends. We monitor performance and adjust as needed.
Reporting & Optimization
Each month, you’ll receive a clear snapshot of reach, engagement, top-performing posts, and growth opportunities. We use insights to shape what’s next.
Ready to Grow Through Strategic Social?
We help good businesses show up better — consistently, strategically, and where their customers are already looking.
What Our Clients Say
Hear directly from the businesses we’ve helped grow

Marketing Director
Regional Flooring Supplier

“We needed more consistency and brand polish — they brought both. We now get comments from customers saying they ‘found us on Facebook’ every week.”
★★★★★

Owner
Kitchen & Bath Showroom

“They helped us build a real presence, not just random posts. Our showroom traffic is up, and it’s helped support our SEO and paid ads, too.”
★★★★★
Why Choose Us?

Industry-Focused
We work exclusively with trades, contractors, and product brands

Results-Driven
We track engagement and visibility — not vanity metrics

Full-Service
From strategy to content, scheduling to reporting

Aligned Strategy
Social content that amplifies your SEO, PPC, and email efforts

Local & National
We scale messaging across service areas, cities, and franchise models