Know Your Business Before You Grow It
Strategic Discovery That Drives Real Growth
We believe successful digital solutions begin with listening, learning, and understanding. Our Understanding Your Business service is designed to uncover your goals, challenges, target audience, and market position—so we can create strategies that truly work for your business.
We manage high-performance Google Ads and social ad campaigns for contractors, trades, and product suppliers across North America. Whether you need calls, form fills, or showroom visits, we build campaigns that convert clicks into contracts.
Tailored Business Discovery for Construction & Trades
We believe in building marketing strategies that start with real business insights. That’s why we take the time to understand your operations, sales processes, customer journey, and competitive landscape—before recommending any solution.
Our discovery process is built for:
Contractors and home service providers.
Construction suppliers and showrooms
Multi-location trades and regional service brands
B2B manufacturers selling into construction markets
No cookie-cutter advice. Just business-smart insights that connect the dots between your goals and your growth strategy.
What We Deliver
You get clear answers and prioritized recommendations.
Customer Journey Mapping
Understand how leads move from interest to contract, and where drop-offs occur.
Sales Process Evaluation
Identify conversion bottlenecks and missed opportunities in how your team sells.
Market & Competitor Research
See how you stack up locally and digitally—and where there’s room to stand out.
Brand Positioning & Messaging
Reach new customers and retarget warm audiences with visual, scroll-stopping creative.
Lead Source Attribution
Find out what channels drive revenue—and where to stop wasting spend.
Start With a No-Pressure Business Discovery Call Click Here
Our Approach to Business Understanding
Discovery & Intake
We meet with your team to understand your services, challenges, and goals.
Data Collection & Analysis
We audit your digital presence, review sales data, and benchmark competitors.
Strategic Recommendations
You receive a custom roadmap outlining next steps by priority and potential impact.
Integration with Services
We align future marketing campaigns with your biggest opportunities for growth.
What Our Clients Say
Hear directly from the businesses we’ve helped grow
Founder
HVAC & Electrical Company
We realized we were spending money in all the wrong places. Their discovery process gave us a clear picture and an actual strategy we could follow.
★★★★★
General Manager
Kitchen Cabinet Supplier
Before working with Build with CM, we didn’t know what our best-performing service was. Now we track everything and market smarter.
★★★★★
How It Supports Your Entire Strategy
Understanding your business is the foundation for everything else we offer:
| Marketing Channel | How PPC Fits In |
|---|---|
| PPC & Paid Media | Target your most profitable customers from Day 1 |
| SEO | Focus your efforts on high-converting keywords and service areas |
| Web Design | Build content and conversion paths around actual buyer behavior |
| Google Business Profile | Align listings with your core services and local market trends |
| Content Strategy | Prioritize messaging that matches your top-performing services |
Let’s Build a Plan Around Your Strengths Click Here
What You Can Expect
A clear roadmap for smarter marketing
Improved lead quality and conversion paths
Alignment between your sales and marketing efforts
Confidence in your next move
Get Clarity Before You Spend
The best marketing decisions start with better business understanding. Let’s uncover what’s really driving your business—and where the biggest opportunities are hiding.
Why Work With Us?
Specialized Industry Knowledge
Industry experience in construction, trades, and service brands
ROI-Driven Discovery
Deep discovery process focused on ROI and growth
Evidence-Based Execution
Clear deliverables and data-backed strategies
Experts Ready to Launch
Integrated marketing team ready to execute
Fit and Flex
Flexible packages that scale with your goals